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Missed Call Text Message Templates for Contractors

These templates are intentionally short, plainspoken, and SMS-friendly. They do not commit to quotes, scheduling, or arrival times — those are owner decisions, not text decisions. Use them as a starting point, then adapt the wording to how you actually talk to customers.

Recoverly can send the first text automatically after a missed call so you don’t have to type it from the truck. The follow-up question gets the most important detail in the door before the caller moves on.

General contractor template

  • First text: "Hi, this is [Business Name]. Sorry we missed your call. What’s the address and what kind of work are you looking for?"
  • Follow-up: "Got it. Is this urgent, or are you mostly looking for a quote?"

Tree service template

  • First text: "Hi, this is [Business Name] Tree Service. Sorry we missed your call — what’s the address and what’s going on with the tree?"
  • Follow-up: "Got it. Anything urgent (leaning tree, branches on a structure)?"

Landscaping template

  • First text: "Hi, this is [Business Name] Landscaping. Sorry we missed your call — what’s the property address and what kind of work are you looking for?"
  • Follow-up: "Is this a one-time job or ongoing maintenance?"

Plumbing template

  • First text: "Hi, this is [Business Name] Plumbing. Sorry we missed your call — what’s the address and what’s going on?"
  • Follow-up: "Is water shut off, or is it actively leaking? We’ll get back to you ASAP."

HVAC template

  • First text: "Hi, this is [Business Name] HVAC. Sorry we missed your call — what’s the address and is the system heating/cooling at all?"
  • Follow-up: "When did the issue start? We’ll follow up by phone."

Roofing template

  • First text: "Hi, this is [Business Name] Roofing. Sorry we missed your call — what’s the address and what’s going on with the roof?"
  • Follow-up: "Is water coming in right now, or is this for an inspection or quote?"

Towing template

  • First text: "Hi, this is [Business Name] Towing. Sorry we missed your call. Where is the vehicle?"
  • Follow-up: "Where does it need to go, and what kind of vehicle is it? If anyone is in danger, please call 911 first."

Cleaning template

  • First text: "Hi, this is [Business Name] Cleaning. Sorry we missed your call — what’s the address and what kind of clean are you looking for (residential, post-construction, move-out)?"
  • Follow-up: "How many bedrooms/baths, and is this a one-time or recurring clean?"

Concrete template

  • First text: "Hi, this is [Business Name] Concrete. Sorry we missed your call — what’s the address and what kind of concrete work are you considering (slab, driveway, patio, repair)?"
  • Follow-up: "Rough square footage if you know it? Looking for new concrete, repair, or tear-out and replace?"

Junk removal template

  • First text: "Hi, this is [Business Name] Junk Removal. Sorry we missed your call — what’s the address and what are you looking to haul?"
  • Follow-up: "Roughly how much (truck load, half load, single item)? We’ll follow up by phone."

Quick rules for missed-call templates

  • Keep it under two sentences. Long texts get ignored.
  • Always include the business name so the caller knows who replied.
  • Ask one specific follow-up question — don’t open-end it.
  • Don’t commit to pricing, arrival times, or booking by text.
  • Don’t use ALL CAPS or emoji-heavy wording. Plainspoken wins.

For more sample wording, see missed-call text message examples. To see how a typical caller experiences these texts in order, see what customers see when Recoverly texts them back.

Trade-specific deep dives: plumbers, HVAC, roofers, tree service, landscaping.

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